23.02.2024

Media Information of our clients

Spinpark market launch

Over the last few months, we have accompanied the market launch of Spinpark for Bauwerk Parkett. Spinpark is a new type of parquet that the Swiss manufacturer has created in collaboration with the renowned architecture and design studio atelier oï. By twisting the wood grain, Spinpark creates completely new flooring looks.

The new Spinpark parquet was developed by Swiss manufacturer Bauwerk Parkett together with architecture and design studio atelier oï. It has been available since January 2024 and bering*kopal has accompanied the market launch with an extensive PR and media campaign.
The new Spinpark parquet was developed by Swiss manufacturer Bauwerk Parkett together with architecture and design studio atelier oï. It has been available since January 2024 and bering*kopal has accompanied the market launch with an extensive PR and media campaign.Foto: Bauwerk Parkett

For the product launch in January 2024, we prepared and issued a detailed press release for the architecture, interior and trade press. We interviewed atelier oï for the media information and visited the Bauwerk Parkett headquarters in St. Margrethen to hold the new product in our own hands. We accompanied the press activities with a media campaign in the most important print and online media for Bauwerk Parkett in Germany, Austria and Switzerland.

Part of the press work also included an interview with the designers behind Spinpark, the Swiss architecture and design studio atelier oï.
Part of the press work also included an interview with the designers behind Spinpark, the Swiss architecture and design studio atelier oï.Foto: Bauwerk Parkett

Now we have been enjoying the many print and online publications about Spinpark for several weeks! It's always nice to see the results and what the editors make of the text and image material supplied.

Thanks to: AIT, architektur.aktuell, Baunetz id, Modulør, Häuser, Schreiner Zeitung, Baulinks, DETAIL, BM, wohninsider, Archiproducts, md Magazin, Wohnkultur, Fußboden Technik and many more.

For a few weeks now, a lot of nice publications about Spinpark have been arriving in our office and at Bauwerk Parkett's main target groups: architects, interior designers and floor layers. Thanks to the editors for the great co-operation!
For a few weeks now, a lot of nice publications about Spinpark have been arriving in our office and at Bauwerk Parkett's main target groups: architects, interior designers and floor layers. Thanks to the editors for the great co-operation!Foto: bering*kopal